Descriptra

Product URL & Slug Optimizer

Generate SEO-friendly URLs for product pages. AI creates clean, keyword-rich slugs that improve crawlability and help search engines understand your product hierarchy.

Clean URL structure
Keyword-rich slugs
Redirect mapping

URL Optimizer

/products/item-38291 ❌

/laptops/macbook-pro-m4 ✓

301 redirect map

Hierarchy plannedBulk generation

Features

Before /products/item-38291
After /laptops/macbook-pro-m4

AI Slug Generation

From "Sony WH-1000XM5 Wireless Noise-Cancelling Over-Ear Headphones" → /headphones/sony-wh-1000xm5-wireless-anc — clean, keyword-rich, human-readable.

Products 500
Redirects 500
Hierarchy 3 levels

URL Hierarchy Planning

AI suggests category/subcategory/product URL structure: /electronics/headphones/sony-wh-1000xm5 — logical, crawlable hierarchy.

Keywords in URL ✓
Hierarchy planned ✓
Redirects mapped ✓

Bulk URL Generation

Generate optimized URLs for your entire catalog at once. Export as redirect map if migrating from old URL structure.

URL Quality 94/100

Redirect Mapping

Changing URLs? AI creates a complete 301 redirect map from old URLs to new optimized ones — zero SEO loss during migration.

How It Works

1

Import Products

Add product titles and current URLs (if any).

2

Generate URLs

AI creates optimized slugs with proper hierarchy and keyword placement.

3

Export

Export new URLs. If migrating, get redirect map for old → new URL pairs.

See It In Action

URL Optimization

Input

Product: "Apple MacBook Pro 16-inch M4 Max 2026 Space Black"

Output

Current URL: /products/item-38291 ❌ (no keywords, no hierarchy) Optimized Options: ✓ /laptops/apple-macbook-pro-16-m4-max ✓ /apple/macbook-pro-16-inch-m4-max-2026 ✓ /computers/laptops/macbook-pro-16-m4-max Redirect: 301: /products/item-38291 → /laptops/apple-macbook-pro-16-m4-max

Frequently Asked Questions

Does it handle URL migrations?

Yes. AI generates a complete 301 redirect map from old URLs to new optimized ones, preserving all SEO equity.

Can it handle multiple languages?

Yes. Generate localized URLs: /en/headphones/sony-xm5 and /de/kopfhoerer/sony-xm5 with proper hreflang tagging.

Clean Up Your Product URLs

SEO-friendly URLs for your entire catalog. Free tool.